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Predicting The 2014 AMAs: 'Artist Of The Year'

Michelle Tiu |
November 17, 2014 | 3:21 p.m. PST

Entertainment Producer

Will One Direction beat Beyoncé to take home Artist of the Year? (@EW / Twitter)
Will One Direction beat Beyoncé to take home Artist of the Year? (@EW / Twitter)
On Sunday, November 23rd, the 2014 American Music Awards (AMAs) will be broadcast live from the Nokia Theater in Los Angeles.

The awards show will feature over 10 musical performances from today's hottest artists, including AMAs nominees Iggy Azalea, Lorde, One Direction, and Sam Smith.

And with the AMAs quickly approaching, everyone has been getting ready for the big night by making predictions on who will win in the various categories, one of the most important being the award for Artist of the Year.

This year's nominees are Iggy Azalea, Beyoncé, Luke Bryan, One Direction, and Katy Perry.

Since the AMAs are based on fan voting, the Artist of the Year award will most likely go to One Direction because while all of the nominees do have huge fanbases, none show up to the voting boothes quite like the Directioners do.

READ MORE: One Direction At The Rose Bowl: Review

The Directioners definitely take the cake as some of the most devoted music fans out there, voting on anything and everything that's remotely related to One Direction - whether its an awards show like the AMAs that's decided through votes or a random poll on who the best artist is.

One Direction's third studio release "Midnight Memories," which is nominated for Favorite Album - Pop/Rock, received positive reviews from critics, who saw the record as the boy band's musical maturation. And with another album, "Four," out this week, One Direction definitely has the buzz to be crowned Artist of the Year at the 2014 AMAs.

Of course, the UK-based boy band has only won two of their five previous AMAs nominations, so perhaps the Artist of the Year award is more up in the air than one would think.

The Directioners' biggest competition for the award will be Beyoncé's equally devoted fanbase - the Beyhive - who will definitely want everyone to know "who run the world."

Dropping her self-titled surprise album last year, Beyoncé completely changed the game and shocked the entire world into cardiac arrest, with many publications calling the album the best of 2013.

One of the top ten best-selling albums in the United States last year, "Beyoncé" is likely to keep that title until the end of 2014. As of now, Beyoncé's fifth studio release is the third best-selling album in a dismal year for album sales - behind only the "Frozen" soundtrack and Taylor Swift's recently released "1989."

Due to the album's late December 2013 release, however, Beyoncé hasn't yet reaped all of the benefits from the revolutionary release strategy behind the self-titled release, which hadn't been eligible for award nominations until recently.

According to Apple, "Beyoncé" was the fastest-selling album in all of iTunes history (in the U.S. and worldwide), selling 828,773 copies in three days worldwide and topping the charts in 104 (out of 119) countries.

And with a platinum edition of Beyoncé's latest release coming out on November 24 that has brand new tracks and remixes, the singer definitely has more than enough media attention and star power to beat One Direction as Artist of the Year.

READ MORE: Beyoncé Announces Platinum Version Of Her Secret Album

If this were any other awards show, I would confidently predict Beyoncé as the winner of the Artist of the Year award due to her album's commercial and critical success. However, since the AMAs are based on fan voting, the award could just as easily go to One Direction thanks to their extremely poll-active fanbase.

Guess we'll just have to wait until Sunday and find out.

Reach Entertainment Producer Michelle Tiu here and follow her on Twitter.



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