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HBO Inks Exclusive Deal With Amazon

Jiawei Wang |
April 23, 2014 | 1:08 p.m. PDT

Staff Reporter

via @Gizmodo
via @Gizmodo
Right after Netflix raised its monthly subscription price, Amazon and HBO announced that Amazon Prime users can now enjoy many of HBO's popular series. The timing doesn't seem like coincidence. 

This is the first time HBO has licensed its content to a streaming subscription service. Subscribers can have access to TV series such as "The Wire," "True Blood," "The Sopranos," and "Boardwalk Empire" beginning on May 21.

"Amazon Prime members will have unlimited streaming access to: All seasons of revered classics such as 'The Sopranos,' 'The Wire,' 'Deadwood,' 'Rome' and 'Six Feet Under,' and recent favorites such as 'Eastbound & Down,' 'Enlightened' and 'Flight of the Conchords'" said Charles Schreger. 

Schreger, President of Programming Sales for HBO, said that Amazon provided HBO a great platform.

"Amazon has built a wonderful service. We are excited to have our programming made available to their vast customer base and believe the exposure will create new HBO subscribers," said Schreger. 

Newly available HBO content will also be available on Amazon's new Fire TV streaming set-top box. However, the company also increased its Amazon Prime price from $79 to $99 per year. 

Although the deal covers several popular shows and mini-series, some fans wonn't find their favorites such as "Game of Thrones," "Sex and the City" and "Entourage."

There are also some other limits: the prime instant video is only available to US customers, meaning this agreement won't reach beyond borders.  

Reach Staff Reporter Jiawei Wang here and follow her on twitter



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