Hollywood's First Ghirardelli And Disney Store Now Open
â€śGhirardelli Chocolate is honored to join Disney on Hollywood Boulevard â€¦.â€ť Marty Thompson, president and CEO of Ghirardelli, said in a press release. â€śWe have been bringing quality chocolate to the public for over 160 years, and this iconic location in the heart of Hollywood is the perfect place to continue the tradition.â€ť
â€śWeâ€™ve partnered with Disney for several years at other locations, but weâ€™ve never joined the two brands in one store,â€ť Kym Hough, the senior marketing manager for the restaurant retail division at Ghirardelli, said.
In September, it was announced that the historic Disneyâ€™s Soda Fountain and Studio Store would be closed temporarily to make way for a new store incorporating Ghirardelli. Initially, many Disney fans were disheartened to hear about the merger.
Despite the doubts, the newly merged store does not take away from the storeâ€™s original Disney magic. Instead, the new store allows Disney fans to browse Disney products with the added element of enjoying Ghirardelli treats.
â€śThe guests can come and they can experience Disney and they can also experience Ghirardelli chocolate,â€ť Hough said.
In addition to the Ghirardelli bar, there is a combination of Ghirardelli chocolates and Disney trinkets, including toys from Disneyâ€™s new film â€śFrozen,â€ť set to release Nov. 27., and a plethora of collectible Disney pins.
The store will be open Sunday through Thursday from 9 a.m.-10 p.m. and Friday through Saturday from 9 a.m.-12:00 a.m.