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Neon Tommy - Annenberg digital news

Twitter To Go Public Despite Losses

Graham Clark |
October 3, 2013 | 11:37 p.m. PDT

Editor-At-Large

Twitter's CEO Dick Costolo has said that his company's policy on releasing information has been imperfect in the past. (Graham Clark/Neon Tommy)
Twitter's CEO Dick Costolo has said that his company's policy on releasing information has been imperfect in the past. (Graham Clark/Neon Tommy)
On Oct. 3, the sprawling technology property that is Twitter Inc. officially filed with the Securities and Exchange Commission for public trading under the symbol TWTR. While approval has not yet been offered, it's a big step towards making stock in the company available to the public.

The proposal says that the initial public stock offering (IPO) will be to the tune of $1 billion. Previously, the company had refused to disclose the value of it's initial offer.

ALSO SEE: Twitter To File Confidentially For IPO

The filed document plays up Twitter's role as a mobile hub of information and communication, including evidence that it serves industry leaders spanning the globe. Also featured prominently are stats conveying the explosive growth of users and markets served since it was founded in 2006.

One statistic featured less prominently in the filing is the company's current lack of revenue. In 2012, Twitter lost $79.4 million. The company has bled $69 million in the first half 2013, according to the New York Times.

The IPO application notes, "If we fail to grow our user base, or if user engagement or ad engagement on our platform decline, our revenue, business and operating results may be harmed."

Twitter Inc. currently draws the bulk of its revenue from advertisements, mostly in the form of sponsored tweets.

Reach Editor-At-Large Graham Clark here. Follow him on Twitter here.



 

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