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Alice & Olivia Team Up With Sebastian Professional Haircare

Kaitlin Flagg |
April 20, 2012 | 1:08 p.m. PDT

Staff Reporter

 

(Image Courtesy HairRomance.com)
(Image Courtesy HairRomance.com)
Retail brand favorite Alice + Olivia is brushing its way into a whole new industry: hair care.

If the collaborations with Magnum ice cream bars and Payless Shoe Source were not enough, the quirky yet sophisticated brand will also sell hair products. Founder and owner Stacey Bendet is partnering with P&G-owned Sebastain Professional to create a limited-edition gift set that successfully blends the aesthetics of the two very different brands.

Set to be in stores next month, the gift set includes Sebastian’s signature Drench Shampoo and Conditioner and a flirty scarf designed by Benet herself. The gift set even features styling instructions from top hairstylist Thomas Dunkin, showing women how to incorporate the retro scarf into hairdos.

Can’t wait to get your hands on one? The gift set will be available at salons and select beauty retailers at an affordable $25.

-Reach writer Kaitlin Flagg here



 

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