Target Will Release New Fragrance Inspired By ANTM
Do you want to smell like a top model?
The scent is sweet and girly with top notes of red current, honeydew and pink freesia; middle notes of Amazonian lily, plum blossom and empress peony; and hints of blondewood, Tahitian vanilla, pink sugar and sparking musk.
Target will release the fragrance in January 2012. The much anticipated perfume was developed by Hatch Beauty, a Santa Monica-based company, according to Women’s Wear Daily.
Models on the show were also asked to help create the scent, which is going to be called "Dream Come True;" the perfect name for the perfume’s target customer. Ben Bennett, Hatch Beauty’s creative director and managing partner, described this customer as one who “loves fantasy." Anyone who has watched "ANTM" knows that fantasy is what the show is all about. Bennett says that he "wanted there to be a very sweet, ethereal sensibility to the fragrance."
Looks like "ANTM" fans have something to look forward to even after Cycle 17’s winner is announced!
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