warning Hi, we've moved to USCANNENBERGMEDIA.COM. Visit us there!

Neon Tommy - Annenberg digital news

Carol Bartz Fired, No Longer CEO Of Yahoo

Jacob Chung |
September 6, 2011 | 5:10 p.m. PDT

Senior Tech Editor

Carol Bartz was fired as Yahoo CEO over the phone. (credit Gawker)
Carol Bartz was fired as Yahoo CEO over the phone. (credit Gawker)
Yahoo's Carol Bartz will no longer serve as Chief Executive Officer reports All Things Digital. Former Chief Financial Officer Tim Morse will act as interim CEO till a new CEO is appointed. 

The number two search company in the U.S. has for some time been seeking a way to return to the top but falling considerably short behind Google with more than 70 percent market share. Bartz, who many thought would bring Yahoo back from its lull, seems was not up to the task. 

From All Things D:

While Bartz has streamlined certain areas and made some strong management hires, her performance has been decidedly bumpy and mostly downhill.

The share price has settled in at about $12.50 (just about where it was when Bartz took over), Yahoo’s recent financial results have been weak, its key advertising business is struggling, its attrition rate among engineers and others is startlingly high and its product innovation cycle seems stopped up.

Bartz, by her own admission, told Yahoo employees via memo her leaving was not on amicable terms. 

From Reuters:

"I am very sad to tell you that I've just been fired over the phone by Yahoo's Chairman of the Board," she said in a terse email. "It has been my pleasure to work with all of you and I wish you only the best going forward."

No word on who Yahoo is looking to replace as new CEO.

Reach Jacob Chung here

Best way to find more great content from Neon Tommy?

Or join our email list below to enjoy the weekly Neon Tommy News Highlights.



Craig Gillespie directed this true story about "the most daring rescue mission in the history of the U.S. Coast Guard.”

Watch USC Annenberg Media's live State of the Union recap and analysis here.