She Runs LA (Nike)

She Runs LA powered by Nike is the first digital, all women’s race that allows participants to dictate their own terms from start to finish.

The race kicks off at 4 pm on Wednesday, April 27th and ends at 4 p.m. on Thursday, April 28.

Runners must complete a 10K within the 24-hour slot and record their stats—distance, pace, and time—using a Nike+ device, such as an iPhone, iTouch, or Nike SportsBand.

Following the race, participants must sync their run onto nikeplus.com by the deadline—4 p.m. on April 28.

After the race, Nike is hosting a Hollywood, red carpet event to celebrate all those who participated in the run at the NOKIA center in downtown Los Angeles on April 28 at 7 p.m.

Nike hosts a red carpet, a live musical performance by Mike Posner, celebrity and Nike athlete appearances and more.

A portion of the proceeds will be donated to Students Run LA, a non-profit organization whose mission is to increase access to running for underserved youth in the LA Unified School District.

Currently, Nike is offering 50 free passes to participate in the run and red carpet event afterwards.

The first 50 people to email Teresa Simpson (teresa.simpson@rlpublicrelations.com) will receive the promo code and have their entry fee waived, so get to it!

To register for the She Runs LA event, visit signmeup.com/sherunsla. The entry fee is $35.

To learn more about the event, visit www.sherunsla.com.

Reach Camille here.