Royal Wedding - U.S. Media More Excited Than American Public
United States media has become highly invested in Friday’s event as well, but this attitude does not reflect overall American sentiment.
Only six percent of Americans said they were following the wedding closely, while 38 percent were not interested at all, according to a New York Times and CBS News survey.
“When Americans think of hereditary, they think of Paris Hilton. Bobby Kennedy Jr. once said that America is the worst informed but best entertained country in the world and the Americans who are looking forward to this are seeing it as entertainment and the royals as celebrities," said William Norwich, American social commentator and special correspondent to Town & Country.
Prominent U.S. anchors have been sent to cover the wedding, and CNN Worldwide has devoted 50 employees to royal coverage. Even though the wedding will be broadcast at 5 a.m. on the east coast and 3 a.m. on the west, network executives are expecting high ratings.
“Of course a few hours earlier would have been preferable but I'm confident people will be watching. It will be a major global event," said Marc Burstein, executive producer for ABC News Special Events.
Blue blood and wedding themed shows like “Royal Icing Weekend” on the Food Network and “Say Yes to the Dress: Princess Brides” are all geared toward the wedding buzz.
Us Weekly has been using the hash tag #usgoesroyal with tons of their recent tweets, and specials focused on past royal relationships, like Prince Charles and Princess Diana, have aired in the weeks leading up to the future King’s wedding.
Reach Jessica here.